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Tourism Giants Pledge Net-Zero – But Will It Benefit Kingston?

Amanda Rivera Amanda Rivera Follow Apr 17, 2025 · 1 min read
Tourism Giants Pledge Net-Zero – But Will It Benefit Kingston?
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Kingston City – Major hotel chains and cruise lines operating in Kingston made a significant announcement yesterday, pledging to achieve net-zero carbon emissions by 2040. The ceremony, held in Kingston City’s Grand Hall, was attended by government officials and representatives from the Tourism Association of Kingston. While the commitment is undoubtedly welcome, many Kingston residents are asking: will this promise truly benefit our island home?

The pledge outlines plans to invest in renewable energy, reduce waste, and implement sustainable practices across operations. Tourism contributes significantly to Kingston’s economy, providing jobs for countless families, but its impact on our environment is undeniable. Rising sea levels, increasingly frequent storms, and coral reef degradation are already threatening our beautiful beaches and valuable marine ecosystems.

“This is a step in the right direction,” stated President Anya Sharma in her address. “But words alone are not enough. We need concrete plans, measurable targets, and transparent reporting to ensure these commitments translate into real action.”

Local fishing communities, who have long voiced concerns about the impact of tourism on fish stocks and coastal pollution, remain cautiously optimistic. “It’s good to hear the big businesses are talking about the environment,” said fisherman Samuel Blake. “But we need to see real change in their practices. Less plastic, cleaner boats, and respect for our traditional fishing grounds.”

The pledge details a phased approach, with initial targets set for 2030. However, questions linger about the funding for these initiatives and how the impact will be assessed. The Kingston Herald will be following this story closely, holding the tourism sector accountable and ensuring that this commitment genuinely benefits the people of Kingston and protects our island’s future. We’ll be seeking further details from the Tourism Association regarding specific implementation strategies and timelines.

Amanda Rivera
Written by Amanda Rivera
Amanda Rivera is a Senior Correspondent for the Kingston Herald, known for her tenacious investigative reporting and empathetic voice. A longtime champion of Kingston's community, she fearlessly holds power to account while amplifying the stories of everyday citizens. When not on assignment, she can be found enjoying the Kingston sun or debating local issues at a seaside café.